【Psychology and Life】Chapter 04 — Main Points

* All the following abstractions are excerpted from <Psychology and Life>, Richard J. Gerrig & Philip G. Zimbardo, 19th edition


Chapter 04 — Sensation and Perception.


— Perceptual Knowledge of the World

  • The task of perception is to determine what the distal (external) stimulus is from the information contained in the proximal (sensory) stimulus.

  • Psychophysics investigates psychological responses to physical stimuli. Researchers measure absolute thresholds and just noticeable differences between stimuli.

  • Signal detection allows researchers to separate sensory acuity from response biases.

  • Researchers in psychophysics have captured the relationship between physical intensity and psychological effect with mathematical functions.

  • Sensation translates the physical energy of stimuli into neural codes via transduction.


— The Visual System

  • Photoreceptors in the retina, called rods and cones, convert light energy into neural impulses.

  • Ganglion cells in the retina integrate input from receptors and bipolar cells. Their axons form the optic nerves that meet at the optic chiasma.

  • Visual information is distributed to several different areas of the brain that process different aspects of the visual environment such as how things look and where they are.

  • The wavelength of light is the stimulus for color.

  • Color sensations differ in hue, saturation, and brightness.

  • Color vision theory combines the trichromatic theory of three color receptors with the opponent-process theory of color systems composed of opponent elements.


— Hearing

  • Hearing is produced by sound waves that vary in frequency, amplitude, and complexity.

  • In the cochlea, sound waves are transformed into fluid waves that move the basilar membrane. Hairs on the basilar membrane stimulate neural impulses that are sent to the auditory cortex.

  • Place theory best explains the coding of high frequencies, and frequency theory best explains the coding of low frequencies.

  • To compute the direction from which the sound is arriving, two types of neural mechanisms compute the relative intensity and timing of sounds coming to each ear.


— Your Other Senses

  • Smell and taste respond to the chemical properties of substances and work together when people are seeking and sampling food.

  • Olfaction is accomplished by odor-sensitive cells deep in the nasal passages.

  • Taste receptors are taste buds embedded in papillae, mostly in the tongue.

  • The cutaneous (skin) senses give sensations of pressure and temperature.

  • The vestibular sense gives information about the direction and rate of body motion.

  • The kinesthetic sense gives information about the position of body parts and and helps coordinate motion.

  • Pain is the body’s response to potentially harmful stimuli.

  • The physiological response to pain involves sensory response at the site of the pain stimulus and nerve impulses moving between the brain and the spinal cord.


— Organizational Processes in Perception

  • Perceptual processes organize sensations into coherent images and give you perception of objects and patterns.

  • Both your personal goals and the properties of the objects in the world determine where you will focus your attention.

  • The Gestalt psychologists provided several laws of perceptual grouping, including proximity, similarity, good continuation, closure, and common fate.

  • Perceptual processes integrate over both time and space to provide an interpretation of the environment.

  • Binocular, motion, and pictorial cues all contribute to the perception of depth.

  • You tend to perceive objects as having stable size, shape, and lightness.

  • Knowledge about perceptual illusions can provide constraints on ordinary perceptual processes.


— Identification and Recognition Processes

  • During the final stage of perceptual processing — identification and recognition of objects — percepts are given meaning through processes that combine bottom-up and top-down influences.

  • Ambiguity may arise when the same sensory information can be organized into different percepts.

  • Context, expectations, and perceptual sets may guide recognition of incomplete or ambiguous data in one direction rather than another equally possible one.


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